ROAR B2B, the events and media group, has completed the acquisition of the Water, Wastewater & Environmental Monitoring exhibition (WWEM) and the Air Quality and Emission exhibition (AQE) from ILM Exhibitions for an undisclosed sum.
Both WWEM and AQE are due to be staged at the NEC on October 9th & 10th 2024. ROAR B2B said the events will sit within their environmental portfolio, allowing the company to further expand its range of well-established live events and digital media in the sector.
The deal will bring WWEM & AQE into the same portfolio as the Environmental Services Solutions Expo (ESS Expo), due to take place at the NEC on September 11th & 12th this year.
ROAR B2B currently operates in three main industry sectors, environment, business technology and social care. Headline events in their portfolio include ESS, RWM, Call & Contact Centre Expo, B2B Marketing Expo and Naidex.
Commenting on the acquisition, Duncan Kirk, CEO of ROAR B2B said:
“We have been working on this acquisition for some time and delighted that Marcus has entrusted ROAR with the next stage of the development for WWEM & AQE”. Rob Mowat, Managing Director of ROAR B2B also commented “This acquisition represents a very exciting move for our business which will further strengthen our offering in the overall Environment space and cementing our status as the No.1 media partner for the sector in the UK”.
“We are excited to see WWEM and AQE joining with ROAR B2B Environmental Division, the acquisition of these two shows will allow WWEM & AQE to continue their growth and reputation” said Marcus Pattison, Managing Director of ILM Exhibitions. “We look forward to working alongside the ROAR team over the coming months to deliver a successful 2024 edition and build future partnerships together.”
