Freudenberg Performance Materials has announced the launch of Filtura, its new product brand for filter media solutions.
Filtura is a comprehensive portfolio of innovative high-performance filter media products and customized solutions for air and liquid filtration. The company is debuting Filtura at Filtech, the international trade fair for the filtration technology industry, in Cologne in February 2023.
Freudenberg Performance Materials’ established brands Colback, Enka solutions, Evolon, Karbofil and Lutradur will be brought together under the Filtura brand. With the new brand, Freudenberg Performance Materials believes it can pool its know-how more effectively across products lines and give innovations for the filter media market a further boost. Customers should benefit from the different types of advanced technologies and the broad know-how of the leading global supplier of innovative technical textiles. Filtura also says it will bring greater clarity to the filter media market to enable Freudenberg Performance Materials to extend its position in this market.
